The Trends Already Taking Shape—and What They Mean for You
Lessons from the startups that won trust, attention, and momentum in a noisy year
Because meaning is more memorable than markdowns.
How to Grow Awareness and Affinity—One 60-Second Video at a Time
Get seen, stay consistent, and save your time
Because it’s not just a sale. It’s a stage.
Because familiarity isn't boring. It's branding.
Spoiler: not if you just show up and hope for the best.
How to Know When a New Name Helps (and When It Hurts)
And What to Do About It
While everyone's watching TikTok, smart brands are threading the needle.
Because standing out sometimes means coloring outside the lines.
